Analytics Lead-ISC Region

Welcome to Haleon. We’re a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we’ve grown, evolved and are now entering an exciting new chapter – one filled with bold ambitions and enormous opportunity.

Our trusted portfolio of brands – including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® – lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.

Now it’s time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose – to deliver better everyday health with humanity – at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture.

About the role

The ISC CBIA Team is looking for a Business Analytics Lead who would be responsible for establishing a robust analytics capability & executing a comprehensive analytics strategy that drives data-driven decision-making and strategic planning for ISC BU aligned with business objectives.

Key responsibilities

1. Establish Analytics Framework:

• Develop and implement a comprehensive analytics strategy aligned with business goals.
• Design and set up data infrastructure, including data warehouses and data lakes.
• Defining company-wide metrics and relevant data sources to translate raw data into valuable business insights.

2. Data Governance and Management:

• Establish data governance policies to ensure data quality, security, and compliance.
• Oversee data collection, storage, and retrieval processes.

3. Business Analytics and Insights:

• Support the monthly reporting cycle to senior stakeholders
• Category & brand growth & market share forecasting
• Answer ad-hoc business questions using the best possible datasets available (POS data, Panel Data, external sources…)
• Understand the Business Opportunities and Challenges, and draw detailed analysis and insights to provide the “story” to aid business objectives
• Provides guidance to the business to holistically optimize investments (media, pricing,
• Helps the category teams understanding the health of the business, separating short term and long-term trends/effects.

4. Advanced Analytics and Insights:

• Marketing Mix Modeling: This involves calculating the ROI of advertisements spend across various channels like television, print, and web. It helps us understand consumer behavior with regard to exposure to advertising
• Pricing analytics to optimize pricing and maximize profitability.
• Consumer Insights and Segmentation: focus on understanding consumer behavior, preferences, and trends.
• Demand Forecasting: Advanced analytics can be used to predict future demand for products based on historical sales data, market trends, and other factors. This helps in optimizing inventory levels and reducing stockouts or overstock situations
• Customer Journey Analysis: Understanding the path to purchase on Ecommerce & Quick commerce platforms to map out customer journey and identify key touchpoints and pain points
• Product Launch Benchmarking and Cannibalization: Product Performance Analysis to identify factors critical to new product success
• Media Effectiveness Analysis: Evaluating the effectiveness of different media channels in driving sales and brand awareness analyzing data from digital and traditional media campaigns to determine the ROI and optimize media spends.

5. Project Management:

• Lead analytics projects from inception to completion, ensuring timely delivery and alignment with business objectives.
• Manage project budgets and resources effectively.

6. Market and Competitor Analysis:

• Stay updated with the latest trends and advancements in the CPG & CH sector.
• Conduct market and competitor analysis to identify opportunities and threats.

7. Stakeholder Communication:

• Communicate findings and recommendations to internal and external stakeholders.
• Conduct regular project reviews and generate detailed reports Qualifications and skills Essential
• Strong understanding of business drivers, consumer dynamics, and FMCG KPIs.
• Ability to develop hypotheses and validate using analytics.
• Strong problem-solving and analytical skills.
• Experience in FMCG sector and ability to manage multiple projects

Preferred

• Excellent communication and storytelling skills.
• Ability to work across diverse stakeholder groups.
• Strong relationship-building and organizational navigation skills.

Diversity, Equity and Inclusion

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We’re striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

 Job Posting End Date

Equal Opportunities

Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture, where different backgrounds and views are valued and respected – all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. It’s important to us that Haleon is a place where all our employees feel they truly belong.

During the application process, we may ask you to share some personal information, which is entirely voluntary. This information ensures we meet certain regulatory and reporting obligations and supports the development, refinement, and execution of our inclusion and belonging programmes that are open to all Haleon employees. 

The personal information you provide will be kept confidential, used only for legitimate business purposes, and will never be used in making any employment decisions, including hiring decisions.

Adjustment or Accommodations Request

If you require a reasonable adjustment or accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific adjustments you are requesting. We’ll provide all reasonable adjustments to support you throughout the recruitment process and treat all information you provide us in confidence. 

Note to candidates

The Haleon recruitment team will contact you using a Haleon email account (@haleon.com). If you are not sure whether the email you received is from Haleon, please get in touch.

Consumer healthcare company spun off from GSK, making brands like Sensodyne, Advil, and Centrum. Based in Weybridge, UK.

haleon.com