|
At Sun Pharma, we commit to helping you “Create your own sunshine”— by fostering an environment where you grow at every step, take charge of your journey and thrive in a supportive community.
Are You Ready to Create Your Own Sunshine?
As you enter the Sun Pharma world, you’ll find yourself becoming ‘Better every day’ through continuous progress. Exhibit self-drive as you ‘Take charge’ and lead with confidence. Additionally, demonstrate a collaborative spirit, knowing that we ‘Thrive together’ and support each other’s journeys.”
Profile Summary:
Sun Pharma is looking for a National Sales Manager (NSM) – Corporate Hospital Business to lead and drive the growth of its Corporate Hospital Business across India.
The role will be responsible for business strategy, market-share growth, key hospital partnerships, institutional sales excellence, portfolio expansion and execution across the national hospital ecosystem. The incumbent will work closely with Sales teams, Marketing, Distribution and other cross-functional teams to build a strong, sustainable and future-ready hospital business.
This is a strategic leadership role requiring deep expertise in the exclusive hospital business, strong commercial acumen and established relationships with senior hospital stakeholders, particularly Procurement, SCM and Purchase leadership.
Key responsibilities:
1. National Business Leadership
Own and drive the national Corporate Hospital Business, with accountability for growth, profitability, market share and business performance.
Develop and execute annual business plans, forecasts, budgets and growth strategies for the hospital channel.
Identify opportunities for geographical expansion, deeper hospital penetration and business development across Metro, Tier 1, Tier 2 and Tier 3 markets.
Track market dynamics, competitive landscape and regional performance, translating insights into actionable business strategies.
Drive sustainable growth through strategic account management and institutional business development.
2. Corporate Hospital Business
Lead business development across large corporate hospital chains, standalone hospitals, trust accounts.
Build and strengthen strategic relationships with senior hospital decision-makers and key stakeholders.
Establish strong engagement with hospital SCM, Procurement, Purchase and Commercial leadership.
Drive hospital empanelment, formulary inclusion, explore business opportunities with new brand inclusions.
Develop and manage strategic relationships with key hospital networks and purchasing organisations.
Ensure strong execution of hospital-specific business plans and account strategies.
3. Strategic Account Management
Develop a robust Key Account Management framework for top corporate hospital groups and strategic institutions.
Map decision-making structures and build relationships across hospital management, procurement, SCM, Purchase, clinical stakeholders and other influencers.
Identify and unlock new business opportunities within existing and emerging hospital networks.
Drive long-term partnerships with key institutional customers rather than transactional business relationships.
4. Portfolio Expansion & New Product Launches
Identify portfolio gaps and market opportunities within the hospital channel.
Work closely with Marketing, distribution and Sales teams to develop a competitive hospital portfolio and channel strategy.
Drive launch excellence and new product availability across key institutions.
Ensure effective product placement, availability and execution within hospitals.
Monitor supply chain performance and proactively address product availability and service challenges.
5. Team Leadership & Capability Building
Lead, coach and develop a high-performing national hospital business team comprising regional/zonal and frontline teams.
Build capabilities in institutional selling, strategic account management, hospital access, negotiation and stakeholder engagement.
Establish a strong performance culture with clear objectives, review mechanisms and accountability.
Develop talent and succession capability for the hospital business.
6. Cross-Functional & Stakeholder Management
Partner closely with Supply Chain, Procurement, Finance, Marketing, Medical, Sales and Digital teams to deliver business objectives.
Drive effective coordination between commercial strategy and operational execution.
Represent the organisation at relevant hospital forums, industry platforms, conferences and strategic customer engagements.
Ensure adherence to company policies, compliance standards and established SOPs.
7. Digital & Data-Driven Business Excellence
Drive adoption of CRM, analytics and digital tools across the hospital business.
Use business intelligence and performance dashboards to identify opportunities, track execution and improve productivity.
Build data-led approaches to customer segmentation, account prioritisation, forecasting and business planning.
Identify opportunities for technology-enabled hospital engagement and future-ready business models.
|
