Senior Analyst, Insights & Analytics

About the Department

Our Marketing & Patient Solutions group creates and delivers human-centered experiences, where innovation meets customer-centricity, driving the ultimate experience for our patients. Our focus extends beyond transactions to craft experiences as one fully integrated, aligned and connected organization that puts empathy at the center, powered by insight and foresight.
 
We develop an end-to-end approach to strategy, focusing on every touchpoint that impacts our customers. We leverage data and insights to inform our decision-making processes, ensuring that our strategies are rooted in a deep understanding of customer needs and behaviors. Our 'test and learn’ mindset and approach enables us to iterate rapidly and refine our strategies based on real-world results.

We are building an intentional team culture that is made up of diverse skillsets, united by the shared belief that reinvention and learning is what fuels continuous growth. Do you get excited about exploring the unknown? Does the idea of driving value through human-centered design pull you in? Are you ready to experiment with us?

The Position

The Senior Analyst, Insights & Analytics – Rare Disease serves as the primary day-to-day commercial analytics partner for assigned U.S. Rare Endocrine Disorders (RED) workstreams, with an initial focus on growth hormone deficiency (GHD).

The Senior Analyst independently owns defined analytical workstreams from business-question framing through execution, interpretation, communication, and follow-through. The role delivers secondary analytics that inform brand strategy, launch and in-market performance, customer and account opportunity, business reviews, and commercial decisions. Working within priorities established by the Director and shared portfolio standards, the Senior Analyst maintains direct stakeholder relationships and is accountable for timely, accurate, and decision-relevant outputs within the assigned scope.

A core responsibility is applying and advancing AI-enabled analytics within assigned workstreams. The Senior Analyst identifies practical use cases and develops or prototypes approved automation, custom GPT/LLM-based assistants, agentic workflows, natural-language analytics, and self-service capabilities that improve speed, consistency, accessibility, or quality while maintaining appropriate validation, governance, and human review.

The Senior Analyst partners with primary market research and specialized analytics functions to integrate relevant evidence into a coherent commercial perspective. The role also contributes to shared Rare Disease methods, data assets, and scalable capabilities when assigned, without displacing primary RED/GHD accountability.

Relationships

This role reports to the Director of U.S. Rare Disease Insights & Analytics and serves as the primary day-to-day analytics partner for assigned RED workstreams, including GHD.

The Senior Analyst builds direct working relationships with Product Directors, Commercial Leadership, Sales Leadership, Forecasting, Finance, Medical Affairs, global insights partners, Enterprise Insights & Analytics, data and technology teams, and other cross-functional stakeholders. For assigned workstreams, the Senior Analyst independently clarifies business questions, aligns analytical plans and timelines, communicates findings, and follows through on agreed actions. Material priority, capacity, resource, stakeholder, or business-risk decisions are escalated to the Director.

The Senior Analyst collaborates with the Manager on shared methodologies, portfolio standards, AI-enabled capabilities, cross-portfolio dependencies, and quality review for high-impact priorities. The Director sets team priorities, resolves material resource tradeoffs, and retains performance-management and development accountability. The Senior Analyst remains a direct report to the Director and owns assigned analytical workstreams and deliverables end to end.

The Senior Analyst works with the designated primary market research lead and with Field Analytics, Market Access Analytics, and Patient Analytics to coordinate business questions and integrate relevant outputs. Those functions retain accountability for their respective analytics strategies, methodologies, and deliverables.

Externally, the Senior Analyst may work with data providers, analytics vendors, consultants, and technology partners on defined projects, including scope coordination, quality review, documentation, and delivery.

Essential Functions

Rare Endocrine Analytics Ownership & Business Partnership

• Independently owns defined analytics workstreams supporting RED, including GHD, from business-question framing through recommendation and follow-through.

• Translates strategic and operational business questions into clear hypotheses, analytical objectives, methods, deliverables, and decision criteria.

• Develops and manages workplans, milestones, dependencies, and stakeholder expectations for assigned analyses and recurring deliverables.

• Maintains direct stakeholder relationships for assigned workstreams and proactively identifies emerging questions, risks, and opportunities.

• Balances recurring and ad hoc priorities in alignment with the Director; escalates material capacity, scope, or timing conflicts with recommended tradeoffs and coordinates shared methodology or cross-portfolio dependencies with the Manager.

• Retains accountability for the accuracy, completeness, interpretation, documentation, and timely delivery of assigned analytical outputs.

Commercial Analytics & Business Performance Insights

• Integrates and analyzes relevant claims, specialty pharmacy, prescriber, account, product, sales, and other commercial data within the assigned RED/GHD analytics scope.

• Develops KPI frameworks, measurement plans, scorecards, and analytical approaches that connect commercial strategy with measurable outcomes.

• Conducts analytics supporting launch readiness and tracking, in-market performance, prescriber and account dynamics, customer opportunity, and other commercial performance questions.

• Leads preparation of recurring RED/GHD business-performance reviews, translating complex data into clear perspectives on trends, drivers, risks, opportunities, and recommended actions.

• Performs prescriber-, account-, product-, and market-level analyses to identify adoption patterns, performance drivers, and commercial opportunities.

• Conducts rapid-response and ad hoc analyses for emerging questions, unexpected performance changes, and leadership priorities.

• Partners with Forecasting and other functions to connect observed performance and analytical findings with planning assumptions and business discussions.

• Ensures conclusions reflect Rare Disease data limitations, including small and concentrated populations, data lag, coverage gaps, longitudinal inconsistency, and uncertainty.

Reporting, Data Quality & Self-Service Analytics

• Develops, enhances, and maintains dashboards, scorecards, and reporting tools that provide stakeholders with timely and decision-relevant information.

• Applies consistent business definitions, calculation logic, refresh schedules, documentation, and quality controls across assigned deliverables.

• Investigates data discrepancies, documents root causes, and coordinates resolution with appropriate data owners and enterprise partners.

• Identifies opportunities to simplify recurring reporting, eliminate duplicative work, and automate repeatable analytical processes.

• Builds reusable data assets, templates, and self-service capabilities that improve consistency and create capacity for higher-value analysis.

• Monitors stakeholder adoption and usefulness of analytics products and recommends improvements based on business needs and feedback.

AI-Enabled Analytics, Automation & Innovation

• Contributes to the portfolio AI-enabled analytics roadmap by identifying practical use cases within assigned RED/GHD workstreams.

• Develops or prototypes approved automation, custom GPT/LLM assistants, agentic workflows, natural-language analytics, and data-connected workflows using authorized platforms.

• Connects data to approved workflows and tests, validates, documents, and monitors AI-supported outputs with human review and analytical accountability.

• Partners with the Manager and appropriate enterprise governance functions to support compliant implementation.

• Creates reusable guidance and supports adoption of approved AI-enabled and self-service capabilities by analysts and authorized stakeholders.

• Measures impact through cycle time, analytical capacity, quality, consistency, adoption, and decision support and recommends whether capabilities should be refined or scaled.

Integrated Insights, Communication & Capability Building

• Synthesizes secondary analytics, primary market research, forecast assumptions, and other cross-functional inputs into a coherent view of commercial performance.

• Develops leadership-ready presentations that distinguish evidence, interpretation, implications, risks, opportunities, and recommended actions.

• Communicates complex methods, limitations, and findings in accessible business language for commercial and cross-functional audiences.

• Presents analyses and facilitates working sessions that help stakeholders move from inform