Jobs / Merck & Co. / Sr. Manager, Digital Content

Sr. Manager, Digital Content

Merck & Co.
CHN - Shanghai - Shanghai (Tower A) Onsite Digital Marketing
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About this role

Job Description

Key Responsibilities

- Lead end-to-end governance of content agencies, ensuring alignment with strategic priorities and operational excellence

- Establish and implement standardized KPIs (e.g., quality, turnaround time, cost efficiency, compliance), in alignment with global agency scorecards

- Drive agency consolidation and vendor optimization, in line with global agency framework and local needs

- Monitor agency performance and lead regular reviews to ensure continuous improvement

- Collaborate with Procurement, BU Marketing, and Medical teams to ensure effective cross-functional alignment

- Explore and assess agency capabilities in GenAI/AIGC use cases across content creation, optimization, and localization

- Identify capability gaps and upskill or onboard agencies to build future-ready AI-enabled content capabilities

- Partner with global and local stakeholders to pilot, scale, and embed GenAI capabilities into business workflows

- Lead change management efforts to drive adoption of new processes, tools, and ways of working


Requirements

- 8+ years of experience in content operations, marketing excellence, or digital transformation, preferably in the pharmaceutical/healthcare industry

- Experience in agency management and governance, including performance management and vendor optimization is preferred

- Strong understanding of content lifecycle processes, regulatory/compliance requirements, and cross-functional workflows

- Experience to GenAI / AI-driven content solutions is preferred.

- Demonstrated ability to drive transformation initiatives with measurable impact

- Excellent stakeholder management and influencing skills across functions and seniority levels

- Ability to work in a fast-paced, matrixed environment and manage multiple priorities

 

 

Required Skills:

Cost Efficiency, Digital Transformation, Global Partnerships, Marketing, Marketing Management, Measurement Analysis, Product Marketing, Program Management, Regulatory Compliance, Regulatory Requirements, Stakeholder Buy-In, Stakeholder Engagement, Stakeholder Management, Standards Compliance, Strategic Management, Strategic Planning

Preferred Skills:

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Search Firm Representatives Please Read Carefully 
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company.  No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails. 

Employee Status:

Regular

Relocation:

No relocation

VISA Sponsorship:

No

Travel Requirements:

No Travel Required

Flexible Work Arrangements:

Not Applicable

Shift:

Not Indicated

Valid Driving License:

No

Hazardous Material(s):

NA

Job Posting End Date:

09/30/2026

*A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.

About Merck & Co.

Global pharmaceutical company known for oncology, vaccines, and infectious disease treatments. Headquartered in Rahway, NJ.

merck.com

Job Details
LocationCHN - Shanghai - Shanghai (Tower A)
Work typeOnsite
DepartmentDigital Marketing
SenioritySenior
CountryChina
About the company
Merck & Co.
Global pharmaceutical company known for oncology, vaccines, and infectious disease treatments. Headquartered in Rahway, NJ.
View all 834 open jobs at Merck & Co.
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⚠ Layoff history
3 layoff events reported at Merck & Co.:
  • Mar 2026 · 154 affected · Durham, NC
  • Jul 2025 · 6000 affected · Global
  • Mar 2025 · 163 affected · Pennsylvania, USA
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